Angus’ crown jewel reaches new heights in 2019
Pine River, an ultra successful and award winning 2016 project is back! We briefly toyed with a full rebrand, but opted instead for sleek facelift to leverage an already successful established community, and voilà, The Woodlands Collection was born. The wait people didn’t even know about, was finally over. Digital, traditional, historical and even some guerilla tactics allowed us to seamlessly present our new clean, simple message. Previous customers still wanted it, new buyers had to have it. Pine River sales just naturally flowed.
Phase 1 was over 75% sold in just 3 days.